Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Scoot local links
-
I've been approached from Scoot trying to sell me their local directory links.
Its a one-off price of around £80 to be listed on all of their 500+ directories and £20 a month to be able to do any changes and to keep the web links active.
The list of the directories are here - http://submittrackz.scoot.co.uk/directoriesThe question is, are the links of much benefit for local seo?
I was thinking of reselling this so the cost is not the problem so much, its just the quality of the links in question.
Thanks
Dave -
Thank you both for comment on my question. I currently use Bright Local which I find very easy to use and not too costly.
A lot of Scoot links, just look like cloned directories. -
An answer from one of the founders (no longer in the company) who I have on skype, I stripped out a couple of things from the chat (my posts and a couple of irrelevant bits):
[16:08:31] A Founder: that's a difficult question to answer really
[16:08:43] A Founder: is it worth £80 a year ?
[16:08:51] A Founder: I would doubt it to be honest
[16:10:07] A Founder: apparently I cant reply anyway
[16:10:37] A Founder: I aint a pro
[16:11:09] Me: If you want to write it out I can reply for you
[16:12:48] A Founder: well if you want to tell him scoot also offer a free listing and I am happy to talk to him but cant as I aint a pro
[16:13:08] A Founder: and yes I was one of the 3 founders
[16:13:27] A Founder: ya they now bulk list you
[16:13:46] A Founder: 500+ directories, that to me sounds so spammy
[16:14:13] A Founder: I would claim the free listing and say thanks but no thanks to the rest
[16:17:36] A Founder: but feel free to post my thoughts if you want -
Hi
In my opinion, paid directories may not be a solution for you at all. However, Frankly, we have used them but they are not as good as they say. I rather suggest you to use MOZ local to have your business on all major directories. The benfit you will get is consitant with your business information. You can access Moz local from your profile area. This will help you to improve your local seo, furthermore, you can use most of directories from their list anyway without paying any one. Most of these sites gives you opportunity to have backlink as well as reviews on your landing page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why would a website link disappear from a Google Place listing?
Hi, a local non-profit recently re-branded their name from MacDonald Center to Maybelle Center. When they updated their business information their website link disappeared. They've updated from within and dashboard to no avail. We've requested edits/updates via Google Map maker but it says Denied. Here's a URL for the SERP result. Note the button for "website" would normally appear by the button for "directions" https://www.google.com/search?sourceid=chrome-psyapi2&ion=1&espv=2&ie=UTF-8&q=maybelle center portland&oq=maybelle center portland&aqs=chrome..69i57j69i59j69i61.4316j0j7
Local Listings | | Flock.Media
Can someone please explain why this is happening and how we can fix it? They are a great community organization who's about to receive some media coverage and we'd really appreciate it if users hearing about the group be able to easily access their new website.
They are aware of their duplicate listings but, typical of non-profits, have limited time and funds so are prioritizing to address more urgent issues first. However, I don't believe duplicate listings would cause such an issue but please let me know if I'm wrong here
0 -
Average Percentage of Clicks on Google (Adwords vs Local 3 Pack vs Organic)
Does anyone know the allocation, percentage-wise, of clicks that go to Adwords vs Local 3 Pack vs Organic on Google Search (average)?
Local Listings | | OhYeahSteve0 -
Local SEO: Special charakters in brand name?
Hey guys, we run a local gym in Germany located in Nuremberg called: "STUDIO N°1 - natürlich fit". Our domain is: www.studio-no1.de We are currently working on a new website since our current Website isn't really SEO optimized. Until then I would like to start optimizing some off-page attributes. As far as I know one of the main points in Local SEO is that your firm is registered at important directories. In our case we are already registred in most of the important german directories. The problem is that our oficicial company name has a special charakter included. This means that in some cases we have "N°1" and in some others "No1! Our Google Business name for example has "N°1", facbook not (no special charakter allowed). Germanys most important site for listings: Gelbeseiten, doesn't even allow special charakters in brand names.... On which name should I focus to get all the business listings to have identical NAP informations? Does it even matter? Schould I focus on "STUDIO No1 - natürlich fit" or "STUDIO N°1 - natürlich fit"? I hope you could understand my problem. Big Thanks Jonas
Local Listings | | Jo_Da0 -
Concerned about cannibalization for local SEO results. Should we move some of our location pages to a subdomain?
Currently we are providing local SEO recommendations for a well known pharmacy chain. Like most major brands they enjoy multiple organic (not just 3 pack results) listings when people search for local phrases such as "Dallas pharmacy clinics'". The issue is that all these listings are coming from the same domain page. We are seeing multiple listings both branded and non-branded search queries. Our concern is that Google will someday decide to choose one listing as the most authoritative and nix the rest of the local listings which will reduce their first page search engine saturation. To maintain first page saturation we are considering recommending to the client that they move some of their location listings
Local Listings | | RosemaryB
to a subdomain (different IP address) to avoid a Google "clean up". Please note that our client is certainly not using any "doorway" pages but some of these are very scarce on content. They do not have an issue with duplicate content either. By using subdomains could we help maintain our client's first page saturation? Any links to articles would be much appreciated.0 -
Google My Business- Will a large service area dilute local search results?
I am considering adding our actual service area to our Google My Business profile, but I don't want this to dilute our local search results. As it is, we come up in the top 3 or so when searched in our HQ's city and several nearby cities when you search for us in Google Maps (although when I look at the top 10 organic for Google for some reason when you search for these cities + our keywords Google doesn't show any local results). Our actual service area is fairly large, comprising the states of CA & Hawaii & parts of CO, AZ, and UT. I would be adding the service area by zip code rather than radius, as a radius wouldn't make any sense in this case (particularly considering the distance between HI and CA). Is it better to keep our relatively high ranking in local results? Will adding the service area not affect local results negatively? Also, do you know why Google isn't showing me local results when I look for our keywords + our nearby cities? When I look for these keywords in larger cities like LA or San Diego, Google always shows me local results.
Local Listings | | BohmKalish1230 -
Address Format for Local SEO
Hi, Ive been reading how important it is to get the address of a business consistent and written in the right format to help with Local Search Engine Rankings. Is this correct? If this is the case, are there any online generators to help create this html in the right format to put into a webpage. Thank you.
Local Listings | | Ampweb0 -
Does anyone use Moz Local + Yext? How valuable is this for local businesses?
For brands that have a budget to pay $600 / year for valuable backlink directories, would you recommend Moz Local + Yext? I would like to hear some feedback on marketers that use Yext. Thanks,
Local Listings | | ColeLusby
Cole0 -
Does embedding Google map help local SEO?
Hi I am curious if adding a embedded Google map to a footer helps for Local seo? Thank you
Local Listings | | Berner1