Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
New (google) local SERPs has 40 character limit on title length
-
Should i change my all the page titles for pages that show up in local SERPs to reflect this new limit? Is there any benefit to leaving it at the old limit and having more keywords in there? Or would there be benefit to conforming to google's new standard and having shorter titles?
-
I think you misunderstood me on "staying true to the page title"
If your website is about selling blue widgets and you page title is "blue widgets - johns widget corp" then you are "staying true to the page title" You are letting people and search engines know that this page is about blue widgets. Also "blue widgets - johns widget corp" is under 40 characters so this would not be the best example.
Your question was if you should change all your page titles to under 40 characters so that your entire page title would show. My answer / advise to you is; if you need more then 40 characters to properly describe your page then you should not change just so that all characters in your page title show.
-
I don't think you should change all the page titles on your site to 40 characters or less just to conform to Google's new local SERPs.
The 40 character limit is what Google will show not what you are limited to use. The best advice I can give you is to be "true" to your page titles. If you need more then 40 characters to properly let search engines and people know what your pages are about then you should. Just don't add (stuff) an extra list of keywords to the end of your page titles.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is there a limit to Internal Redirect?
I know Google says there is no limit to it but I have seen on many websites that too many 301 redirects can be a problem and might negatively affect your rankings in SERPs. I wanted to know especially from people who worked on large ecommerce site. How do they manage internal redirect from one URL to other and how many according to you are too many. I mean if you get a website that contain 300 plus 301 redirections within the website, how will you deal with that? Please let me know if the question is not clear.
Technical SEO | | MoosaHemani0 -
Special Characters in Title Tags & Meta Descriptions
Do special characters, such as the "&" symbol or a "," in title tags and meta descriptions negatively affect your ranking in search engines? Any feedback is much appreciated. Thank you!
Technical SEO | | ZAG1 -
Google not pulling my favicon
Several sites use Google favicon to load favicons instead of loading it from the Website itself. Our favicon is not being pulled from our site correctly, instead it shows the default "world" image. https://plus.google.com/_/favicon?domain=www.example.com Is the address to pull a favicon. When I post on G+ or see other sites that use that service to pull favicons ours isn't displaying, despite it shows up in Chrome, Firefox, IE, etc and we have the correct meta in all pages of our site. Any idea why is this happening? Or how to "ping" Google to update that?
Technical SEO | | FedeEinhorn0 -
Google truncating or altering meta title - affect rankings?
I have a site that the title tag is too long and the title is simply the name of the site (I think they get it from ODP, not sure) Anyway, the rankings for the home page have dropped quite a bit. I'm wondering if the change that Google makes affects rankings (i.e. name of site doesn't have all the keywords).
Technical SEO | | santiago230 -
Why are Google search results different if you are log'd into Google or not?
I get different results when I'm log'd into my Google account associated with my website than if I'm not. The same country is occurring. So how can I rely on the google results I'm seeing? For instance my site is page 1 with the improvements I made based on SEOMOZ if I'm log'd in. Yet I'm not on the first 25 pages if I'm not logged in.
Technical SEO | | Romana0 -
Why "title missing or empty" when title tag exists?
Greetings! On Dec 1, 2011 in a SEOMoz campaign, two crawl metrics shot up from zero (Nov 17, Nov 24). "Title missing or empty" was 9,676. "Duplicate page content" was 9,678. Whoa! Content at site has not changed. I checked a sample of web pages and each seems to have a proper TITLE tag. Page content differs as well -- albeit we list electronic part numbers of hard-to-find parts, which look similar. I found a similar post http://www.seomoz.org/q/why-crawl-error-title-missing-or-empty-when-there-is-already-title-and-meta-desciption-in-place . In answer, Sha ran Screaming Frog crawler. I ran Frog crawler on a few hundred pages. Titles were found and hash codes were unique. Hmmm. Site with errors is http://electronics1.usbid.com Small sample of pages with errors: electronics1.usbid.com/catalog_10.html
Technical SEO | | groovykarma
electronics1.usbid.com/catalog_100.html
electronics1.usbid.com/catalog_1000.html I've tried to reproduce errors yet I cannot. What am I missing please? Thanks kindly, Loren0 -
How should I shorten my titles?
I've read that page titles can't/shouldn't be more than 70 characters long. Out of around 1,000 products we have about 150 that have legitimate titles that exceed this character limitation. We plan on automatically truncating these. Should I just cut the titles off at 70 characters or should I cut them off and add a "..."? Does it even matter?
Technical SEO | | dbuckles0 -
Google Off/On Tags
I came across this article about telling google not to crawl a portion of a webpage, but I never hear anyone in the SEO community talk about them. http://perishablepress.com/press/2009/08/23/tell-google-to-not-index-certain-parts-of-your-page/ Does anyone use these and find them to be effective? If not, how do you suggest noindexing/canonicalizing a portion of a page to avoid duplicate content that shows up on multiple pages?
Technical SEO | | Hakkasan1