Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can a Page Title be all UPPER CASE?
-
My clients wants to use UPPER CASE for all his page titles.
Is this okay? Does Google react badly to this?
-
Hi Pete,
Sorry I was referring to the titles themselves. If Google doesn't think that the title is a good match for the query (maybe it contains different keywords or is too spammy), it will select another snippet of text to show in place of the title in the SERPs. This obviously isn't ideal as it takes the control out of your (and you client's) hands.
-
Hi Alice
Thanks for the reply. When you say "there's a possibility that the titles will be treated as spammy and not shown in SERPs".
Isn't that being penalised? i.e. Not showing the results?
Regards
Pete
-
Hello Pete,
I agree with what kchan has said - capitals in print may grab our attention but capitals on the web are hard to read and look spammy.
Google probably won't penalise in any major way, but there's a possibility that the titles will be treated as spammy and not shown in SERPs.
-
Hello,
Do you mean
1. This Is The Title
or
2. THIS IS THE TITLE
Firstly, I don't believe Google would penalisise the site, if you decide to use 'THIS IS THE TITLE' but capitalising everything is hard to read, somewhat unprofessional and possibly SPAMMY. A good article to read would be: http://uxmovement.com/content/all-caps-hard-for-users-to-read/. Although there is no direct effect, having capitals could decrease the CTR, so if you were ranked in position 3, and your CTR (lower) or bounce rate (higher) than normal, it could be signal your websites content is not up to scratch, thus your rankings could be effected in that regard.
As such I would not recommend your client in using CAPS for the whole meta title as it will penalise the site more than actually helping it.
-
Not sure why they would want that? It looks spammy. I've seen a few sites around with upper case and I tend to click on them less...
I would strongly suggest to them to not use all upper case.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How many links can you have on sitemap.html
we have a lot of pages that we want to create crawlable paths to. How many links are able to be crawled on 1 page for sitemap.html
White Hat / Black Hat SEO | | imjonny0 -
I show different versions of the same page to the crawlers and users, but do not want to do anymore
Hello, While Google could not read JavaScript, I created two versions of the same page, one of them is for human and another is for Google. Now I do not want to serve different content to the search engine. But, I am worry if I will lose my traffic value. What is the best way to succeed it without loss? Can you help me?
White Hat / Black Hat SEO | | kipra0 -
Can H1 and Meta title be exactly the same ?
I've heard from some SEO's that H1 and Meta Title shouldn't be exactly the same, why ? Both of them describe what is ON the page right ? Why is it Spammy? Is it ?
White Hat / Black Hat SEO | | Tintanus2 -
One page with multiple sections - unique URL for each section
Hi All, This is my first time posting to the Moz community, so forgive me if I make any silly mistakes. A little background: I run a website that for a company that makes custom parts out of specialty materials. One of my strategies is to make high quality content about all areas of these specialty materials to attract potential customers - pretty strait-forward stuff. I have always struggled with how to structure my content; from a usability point of view, I like just having one page for each material, with different subsections covering covering different topical areas. Example: for a special metal material I would have one page with subsections about the mechanical properties, thermal properties, available types, common applications, etc. Basically how Wikipedia organizes its content. I do not have a large amount of content for each section, but as a whole it makes one nice cohesive page for each material. I do use H tags to show the specific sections on the page, but I am wondering if it may be better to have one page dedicated to the specific material properties, one page dedicated to specific applications, and one page dedicated to available types. What are the communities thoughts on this? As a user of the website, I would rather have all of the information on a single, well organized page for each material. But what do SEO best practices have to say about this? My last thought would be to create a hybrid website (I don't know the proper term). Have a look at these examples from Time and Quartz. When you are viewing a article, the URL is unique to that page. However, when you scroll to the bottom of the article, you can keep on scrolling into the next article, with a new unique URL - all without clicking through to another page. I could see this technique being ideal for a good web experience while still allowing me to optimize my content for more specific topics/keywords. If I used this technique with the Canonical tag would I then get the best of both worlds? Let me know your thoughts! Thank you for the help!
White Hat / Black Hat SEO | | jaspercurry0 -
Can I 301 redirect old URLs to staging URLs (ex. staging.newdomain.com) for testing?
I will temporarily remove a few pages from my old website and redirect them to a new domain but in staging domain. Once the redirection is successful, I will remove the redirection rules in my .htaccess and get the removed pages back to live. Thanks in advance!
White Hat / Black Hat SEO | | esiow20130 -
Noindexing Thin Content Pages: Good or Bad?
If you have massive pages with super thin content (such as pagination pages) and you noindex them, once they are removed from googles index (and if these pages aren't viewable to the user and/or don't get any traffic) is it smart to completely remove them (404?) or is there any valid reason that they should be kept? If you noindex them, should you keep all URLs in the sitemap so that google will recrawl and notice the noindex tag? If you noindex them, and then remove the sitemap, can Google still recrawl and recognize the noindex tag on their own?
White Hat / Black Hat SEO | | WebServiceConsulting.com0 -
Off-page SEO and link building
Hi everyone! I work for a marketing company; for one of our clients' sites, we are working with an independent SEO consultant for on-page help (it's a large site) as well as off-page SEO. Following a meeting with the consultant, I had a few red flags with his off-page practices – however, I'm not sure if I'm just inexperienced and this is just "how it works" or if we should shy away from these methods. He plans to: guest blog do press release marketing comment on blogs He does not plan to consult with us in advance regarding the content that is produced, or where it is posted. In addition, he doesn't plan on producing a report of what was posted where. When I asked about these things, he told me they haven't encountered any problems before. I'm not saying it was spam-my, but I'm more not sure if these methods are leaning in the direction of "growing out of date," or the direction of "black-hat, run away, dude." Any thoughts on this would be crazy appreciated! Thanks, Casey
White Hat / Black Hat SEO | | CaseyDaline0 -
Does having the same descrition for different products a bad thing the titles are all differnent but but they are the same product but with different designs on them does this count as duplicate content?
does having the same description for different products a bad thing the titles are all different but but they are the same product but with different designs on them does this count as duplicate content?
White Hat / Black Hat SEO | | Casefun1