Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Block Quotes and Citations for duplicate content
-
I've been reading about the proper use for block quotes and citations lately, and wanted to see if I was interpreting it the right way. This is what I read:
http://www.pitstopmedia.com/sem/blockquote-cite-q-tags-seo
So basically my question is, if I wanted to reference Amazon or another stores product reviews, could I use the block quote and citation tags around their content so it doesn't look like duplicate content? I think it would be great for my visitors, but also to the source as I am giving them credit. It would also be a good source to link to on my products pages, as I am not competing with the manufacturer for sales. I could also do this for product information right from the manufacturer.
I want to do this for a contact lens site. I'd like to use Acuvue's reviews from their website, as well as some of their product descriptions. Of course I have my own user reviews and content for each product on my website, but I think some official copy could do well.
Would this be the best method? Is this how Rottentomatoes.com does it? On every movie page they have 2-3 sentences from 50 or so reviews, and not much unique content of their own.
Cheers,
Vinnie
-
Does anyone else have anything to add? I'd love to see a few examples of pages that make use of the tags and how they are doing in the search engines. I certainly understand if you don't want to share your specific pages though.
-
Thanks for the input. I agree with you about the strength of the site, as well as the pages. I might give it a try on a small sample of pages and see if it helps conversions or impacts SEO at all.
Vinnie
-
There is no set hard and fast rules so this is simply my opinion.
Google is pretty lenient if the percentage of content you have copied is low compared to the rest of your page.
Duplication issues can also be overcome if you have other good SEO trust signals i.e. good back links, established domain, unique content etc. I assume this is why Rotten Tomatoes get away with duplication issues as they have an established brand.
As long as you are citing the original source and the duplicated content is not a large percentage of your page then you should be ok.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Recurring events and duplicate content
Does anyone have tips on how to work in an event system to avoid duplicate content in regards to recurring events? How do I best utilize on-page optimization?
Technical SEO | | megan.helmer0 -
Duplicate content through product variants
Hi, Before you shout at me for not searching - I did and there are indeed lots of threads and articles on this problem. I therefore realise that this problem is not exactly new or unique. The situation: I am dealing with a website that has 1 to N (n being between 1 and 6 so far) variants of a product. There are no dropdown for variants. This is not technically possible short of a complete redesign which is not on the table right now. The product variants are also not linked to each other but share about 99% of content (obvious problem here). In the "search all" they show up individually. Each product-variant is a different page, unconnected in backend as well as frontend. The system is quite limited in what can be added and entered - I may have some opportunity to influence on smaller things such as enabling canonicals. In my opinion, the optimal choice would be to retain one page for each product, the base variant, and then add dropdowns to select extras/other variants. As that is not possible, I feel that the best solution is to canonicalise all versions to one version (either base variant or best-selling product?) and to offer customers a list at each product giving him a direct path to the other variants of the product. I'd be thankful for opinions, advice or showing completely new approaches I have not even thought of! Kind Regards, Nico
Technical SEO | | netzkern_AG0 -
Handling of Duplicate Content
I just recently signed and joined the moz.com system. During the initial report for our web site it shows we have lots of duplicate content. The web site is real estate based and we are loading IDX listings from other brokerages into our site. If though these listings look alike, they are not. Each has their own photos, description and addresses. So why are they appear as duplicates – I would assume that they are all too closely related. Lots for Sale primarily – and it looks like lazy agents have 4 or 5 lots and input the description the same. Unfortunately for us, part of the IDX agreement is that you cannot pick and choose which listings to load and you cannot change the content. You are either all in or you cannot use the system. How should one manage duplicate content like this? Or should we ignore it? Out of 1500+ listings on our web site it shows 40 of them are duplicates.
Technical SEO | | TIM_DOTCOM0 -
Duplicate Content Issues on Product Pages
Hi guys Just keen to gauge your opinion on a quandary that has been bugging me for a while now. I work on an ecommerce website that sells around 20,000 products. A lot of the product SKUs are exactly the same in terms of how they work and what they offer the customer. Often it is 1 variable that changes. For example, the product may be available in 200 different sizes and 2 colours (therefore 400 SKUs available to purchase). Theese SKUs have been uploaded to the website as individual entires so that the customer can purchase them, with the only difference between the listings likely to be key signifiers such as colour, size, price, part number etc. Moz has flagged these pages up as duplicate content. Now I have worked on websites long enough now to know that duplicate content is never good from an SEO perspective, but I am struggling to work out an effective way in which I can display such a large number of almost identical products without falling foul of the duplicate content issue. If you wouldnt mind sharing any ideas or approaches that have been taken by you guys that would be great!
Technical SEO | | DHS_SH0 -
Is duplicate content ok if its on LinkedIn?
Hey everyone, I am doing a duplicate content check using copyscape, and realized we have used a ton of the same content on LinkedIn as our website. Should we change the LinkedIn company page to be original? Or does it matter? Thank you!
Technical SEO | | jhinchcliffe0 -
Squarespace Duplicate Content Issues
My site is built through squarespace and when I ran the campaign in SEOmoz...its come up with all these errors saying duplicate content and duplicate page title for my blog portion. I've heard that canonical tags help with this but with squarespace its hard to add code to page level...only site wide is possible. Was curious if there's someone experienced in squarespace and SEO out there that can give some suggestions on how to resolve this problem? thanks
Technical SEO | | cmjolley0 -
How much to change to avoid duplicate content?
Working on a site for a dentist. They have a long list of services that they want us to flesh out with text. They provided a bullet list of services, we're trying to get 1 to 2 paragraphs of text for each. Obviously, we're not going to write this off the top of our heads. We're pulling text from other sources and trying to rework. The question is, how much rephrasing do we have to do to avoid a duplicate content penalty? Do we make sure there are changes per paragraph, sentence, or phrase? Thanks! Eric
Technical SEO | | ericmccarty0 -
How to block "print" pages from indexing
I have a fairly large FAQ section and every article has a "print" button. Unfortunately, this is creating a page for every article which is muddying up the index - especially on my own site using Google Custom Search. Can you recommend a way to block this from happening? Example Article: http://www.knottyboy.com/lore/idx.php/11/183/Maintenance-of-Mature-Locks-6-months-/article/How-do-I-get-sand-out-of-my-dreads.html Example "Print" page: http://www.knottyboy.com/lore/article.php?id=052&action=print
Technical SEO | | dreadmichael0