Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is it better to use geo-targeted keywords or add the locations as separate keywords?
-
For example...
state keyword (nyc real estate)
or
keyword, state (nyc, real estate) = 2 keywords
Thanks in advance!
-
Responded in the other thread per your request - hope I got all of your points from this thread:
-
Thanks for the reply,
Here is my issue with that scenario;
1. If I have 3 states and 30 towns and each has a geo targeted page on my site I will run into duplicate content issues
2. I will not get the link relevance from google to the main keyword "real estate" (in this scenario).
So if I am looking to target the keyword "real estate" in general but just geo target the website I would be shooting myself in the foot here.
The thing that I rely on is google using IPs to return relevant results to the user. So if someone types in "real estate" and they live in NYC, they will get NYC results, not just in the maps section either but in the SERPs as well. So seeing that google is already geo targeting via the IP address, and let's say I want to do NYC and LA at the same time, I would want to target "real estate" in general and just geo target inbound linking pages back to the root domain. This way it makes it where I don't have to have so many pages in my site and also I am optimized for the keyword "real estate" and "location" separately, and in turn I keep the integrity of my websites national or time zone campaign approach for the keyword "real estate." Would this not be a good approach?
Also the other part of that, does google pick up a location in a description along with the keyword and correlate them enough to give it relevance.
I am just playing devils advocate here because I am not sure what the right answer is.
***So the main thing is to not waste resources optimizing "nyc real estate" when I can be optimizing "real estate" with the location attached somewhere else and let google play with the combinations (nyc real estate, real estate nyc, etc.).
-
Hi,
You can use keywords with your state and city, now days local SEO becomes more popular in SEO business. If you want to promote your business locally then it is best way to add city or state name into keywords. Do local Listing in your target country. If you want add multiple city then you have to create landing pages for that keywords.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are the best practices for geo-targeting by sub-folders?
My domain is currently targeting the US, but I'm building out sub-folders that will need to geo-target France, England, and Spain. Each country will have it's own sub-folder, and professionally translated (domain.com/france). Other than the hreflang tags, what are other best practices I can implement? Can Google Webmaster tools geo-target by subfolder? Any suggestions would be appreciated. Thanks Justin
Intermediate & Advanced SEO | | Rhythm_Agency0 -
Geo-Redirect: good idea or not?
Hi Mozzers, The background: I have this very corporate .com domain which is used worldwide. Next to that, we have another .com domain which is specifically created for the US visitors. Within the organic rankings, we notice that our corporate domain is ranking much better in the US. Many visitors are arriving on this domain. As it is a corporate domain being used worldwide, they get lost. My questions: I know there are ways to redirect by location. Would it be smart to automatically redirect US visitors for the corporate domain to the commercial US-specific domain? Is it possible to only redirect US visitors and leave the website as it is for visitors from other countries. Won't this harm the corporate website (organically) worldwide? If this would be a good idea, any recommended plugins or concrete procedures? Thank you so much for helping me out!
Intermediate & Advanced SEO | | WeAreDigital_BE
Sander0 -
How to measure traffic for a keyword
Sitting in Country A I want to see how much traffic a particular keyword receives in Country B. Whats the best way to do it? Also, will the search results differ if I am analyzing the above sitting in Country A viz-a-viz Country B. In other words, will the IP of the country I am making the search from play a role in the results?
Intermediate & Advanced SEO | | KS__0 -
Using disavow tool for 404s
Hey Community, Got a question about the disavow tool for you. My site is getting thousands of 404 errors from old blog/coupon/you name it sites linking to our old URL structure (which used underscores and ended in .jsp). It seems like the webmasters of these sites aren't answering back or haven't updated their sites in ages so it's returning 404 errors. If I disavow these domains and/or links will it clear out these 404 errors in Google? I read the GWT help page on it, but it didn't seem to answer this question. Feel free to ask any questions that may help you understand the issue more. Thanks for your help,
Intermediate & Advanced SEO | | IceIcebaby
-Reed0 -
Meta Keywords: Should we use them or not?
I am working through our site and see that meta keywords are being used heavily and unnecessarily. Each of our info pages will have 2 or 3 keyword phrases built into them. Should we just duplicate the keyword phrases into the meta keyword field, should put in additional keywords beyond or not use it at all? Thoughts and opinions appreciated
Intermediate & Advanced SEO | | Towelsrus1 -
GeoIP - Redirect all but target country
My client would like to redirect all non UK traffic from their UK site to their main group site. I am intending to use a .htaccess redirect, like this: RewriteCond %{ENV:GEOIP_COUNTRY_CODE} !^GB$
Intermediate & Advanced SEO | | cottamg
RewriteRule ^(.*)$ http://www.group.com$1 [R,L] I have tested the redirect at it works fine. My question is if I put this in place would it have any negative SEO impact on the UK site?0 -
Zero visits from keyword in Google Analytics
The keyword "business engagement in outsourcing" shows 0 visits. I have a look at Seomoz post at - http://www.seomoz.org/blog/advanced-google-analytics. According to it, "If someone makes more than one visit to a site within the same "session" and each visit comes from a search but on different keywords, then both keywords will be included in the keywords report - the first with 0 visits and the second with 1 visit" In my GA report, i could only see 0 visit for the above keyword. Why is 1 visit not being shown ? On reading the blog, http://webanalysis.blogspot.com/2008/04/google-analytics-tips-and-tricks-why-do.html#axzz1UPqhMV7o i am more confused, as it says "Google Analytics, assigns the visitors activity to the first keyword " . which is NOT what seomoz suggests
Intermediate & Advanced SEO | | seoug_20050 -
Subdomains for niche related keywords
I wanted to know how efficient using a subdomain is, taking in consideration all the updates Google has made lately. I am looking to use a subdomain for a well branded website for a niche specific part of their website. The subdomain will end-up having more than 100 pages. I'd like to see in what cases do you guys recommend using a subdomain? How to get the same benefit out of a subdomain as i am getting from the actual main domain?
Intermediate & Advanced SEO | | CMTM0