Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does Title Tag location in a page's source code matter?
-
Currently our meta description is on line 8 for our page - http://www.paintball-online.com/Paintball-Guns-And-Markers-0Y.aspx

The title tag, however sits below a bunch of code on line 237

Does the location of the title tag, meta tags, and any structured data have any influence with respect to SEO and search engines? Put another way, could we benefit from moving the title tag up to the top?
I "surfed 'n surfed" and could not find any articles about this.
I would really appreciate any help on this as our site got decimated organically last May and we are looking for any help with SEO.
NIck
-
Hi Nick,
I noticed that as well it is definitely in the header, but it is currently not been found by tools that mimic google bot.
I am running a DeepCrawl.co.uk scan of the site as we speak I will post it when it is finished.
-
Thomas,
I looked at the page source and found the the title tag; it sits at the very end of the head section; not sure if that makes a difference or not. Do you know if there are any instances where we can see the title tag in the page source but some how it is not seen by search engines?
Nick
-
Beautiful Thomas! Thank you so much for taking the time to analyze the site. I may have to look into recommendation of authoritydev.com
-
It's true that it wouldn't matter to the user, such as 'above the fold' real estate. But, to the bots do pay attention to the parts invisible to the user and should be optimized too.
-
The page that you are having trouble with is not showing up as rendering a title in more than one tool
** title tag search**
Screaming Frog
** crawl review**
** internal URLs**
** feedthebot.com**
** I went deeper**
** your server is either slow or the coding is killing it is most likely the coding.**
Google pagespeed score

68 out of 100
This webpage is on the slow side of average. See below the reasons why your page is slow.Load time

Page begins to be seen in: 1582 milliseconds
I have pasted it a lot of graphics below in order to show you that the URL
http://www.paintball-online.com/Paintball-Guns-And-Markers-0Y.aspx
is not showing a title tag to search engines nor is it something four tools have been able to find the title tag regarding that link.
More disturbing is amount of URLs without title tags in the more in-depth crawls.
My strongest suggestion is that you contact a developer.
I can recommend the authoritydev.com
they are very good.
Sincerely,
Thomas
EX4Lb9W.png BwzRStn.png 3g0HEF5.png eDVEJhJ.png voNKl6Q.png YuCMcOc.png panniPZ.png
-
I mean I'm not saying that it's not possible, but above the fold is relevant to the user because it's actually something they see. The section is completely invisible to a user, hence shouldn't be relevant.
-
I honestly don't think that the <title>tag location is your issue.</p> <p>One issue that I'm seeing is that your page load time is pretty abysmal. According to tools.pingdom.com your page load time is around 8 seconds. This probably has to do with the massive amount of code that your site is using. That is at least one thing you may look into improving.</p></title>
-
Yeah, maybe not. But, 'above the fold' is understood to be better real estate on a web page - why not higher up on a document too?
-
I'm not sure that I agree with this. If this were about the
or any element that is actually visibile on the page then I'd be inclined to agree but there is really no reason that you should need to put the <title>tag higher up as long as it is within the <head> section. It really shouldn't affect anything in my opinion.</p></title>
-
Does the location of the title tag, meta tags, and any structured data have any influence with respect to SEO and search engines? Put another way, could we benefit from moving the title tag up to the top?
Yes, location does matter.
Let's consider this extreme scenario: A competitor and you are competing for the same term and have the following...
- The term being targeted is exactly the same
- Both you and your competitors' domain have the same authority
- You both have the same inbound links and internal link structure
- Both properties' content is optimized
Basically, you and your competitor have the same internal/external optimizations - so all other factors are equal aside from the <title>location.</p> <p>Pages are rendered from top to bottom. Crawlers read pages from top to bottom. Your competitors' <title> tag is higher on the page than yours. When Google crawls the site, they understand this (the location of the title tag in relation to the page). How will they decide between your page and your competitors' page? Your competitor puts the title tag up higher on the page than you do, it must be more important.</p> <p>Now, this is a very extreme scenario that is super difficult to replicate (you'd need to control both sites to do it properly). But, using this extreme can show why location of the <title> tag is important. It may be a very slight difference, but sometimes that is all that is needed.</p></title>
-
As long as it is in the section of your page. Crawlers look for tagging information in this section first so it may be missed if it is anywhere else.
If you are concerned about the amount of code in the top head section, you could move all that javascript into a external js file and reference it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Dynamic Canonical Tag for Search Results Filtering Page
Hi everyone, I run a website in the travel industry where most users land on a location page (e.g. domain.com/product/location, before performing a search by selecting dates and times. This then takes them to a pre filtered dynamic search results page with options for their selected location on a separate URL (e.g. /book/results). The /book/results page can only be accessed on our website by performing a search, and URL's with search parameters from this page have never been indexed in the past. We work with some large partners who use our booking engine who have recently started linking to these pre filtered search results pages. This is not being done on a large scale and at present we only have a couple of hundred of these search results pages indexed. I could easily add a noindex or self-referencing canonical tag to the /book/results page to remove them, however it’s been suggested that adding a dynamic canonical tag to our pre filtered results pages pointing to the location page (based on the location information in the query string) could be beneficial for the SEO of our location pages. This makes sense as the partner websites that link to our /book/results page are very high authority and any way that this could be passed to our location pages (which are our most important in terms of rankings) sounds good, however I have a couple of concerns. • Is using a dynamic canonical tag in this way considered spammy / manipulative? • Whilst all the content that appears on the pre filtered /book/results page is present on the static location page where the search initiates and which the canonical tag would point to, it is presented differently and there is a lot more content on the static location page that isn’t present on the /book/results page. Is this likely to see the canonical tag being ignored / link equity not being passed as hoped, and are there greater risks to this that I should be worried about? I can’t find many examples of other sites where this has been implemented but the closest would probably be booking.com. https://www.booking.com/searchresults.it.html?label=gen173nr-1FCAEoggI46AdIM1gEaFCIAQGYARS4ARfIAQzYAQHoAQH4AQuIAgGoAgO4ArajrpcGwAIB0gIkYmUxYjNlZWMtYWQzMi00NWJmLTk5NTItNzY1MzljZTVhOTk02AIG4AIB&sid=d4030ebf4f04bb7ddcb2b04d1bade521&dest_id=-2601889&dest_type=city& Canonical points to https://www.booking.com/city/gb/london.it.html In our scenario however there is a greater difference between the content on both pages (and booking.com have a load of search results pages indexed which is not what we’re looking for) Would be great to get any feedback on this before I rule it out. Thanks!
Technical SEO | | GAnalytics1 -
I am trying to generate GEO meta tag for my website where on one page there are multiple locations My question is, Can I add GEO tagging for every address?
Am I restricted to 1 geo tag per page or can i add multiple geo tags ?
Technical SEO | | lina_digital0 -
Two META Robots tags on a page - which will win?
Hi, Does anybody know which meta-robots tag will "win" if there is more than one on a page? The situation:
Technical SEO | | jmueller
our CMS is not very flexible and so we have segments of META-Tags on the page that originate from templates.
Now any author can add any meta-tag from within his article-editor.
The logic delivering the pages does not care if there might be more than one meta-robots tag present (one from template, one from within the article). Now we could end up with something like this: Which one will be regarded by google & co?
First?
Last?
None? Thanks a lot,
Jan0 -
The word 'shop' in a page title
I'm reworking most of the page titles on our site and I'm considering the use of the word 'Shop' before a product category. ex. Shop 'keyword' | Brand Name As opposed to just using the keyword sans 'Shop.' Some of the keywords are very generic, especially for a top level category page. Question: Is the word 'Shop' damaging my SEO efforts in any way?
Technical SEO | | rhoadesjohn0 -
Is it possible to change a sitelink title by off page SEO?
Hi all, I checked a website of my company: sitelinks in SERP are with the correct url, but one of the sitelinks’ title is completely irrelevant. Is it possible that it was changed from "outside"? Or maybe it's a bug? Thank you, Imre
Technical SEO | | DDL0 -
Duplicate page titles on Ecommerce
Hi, My question is in reference to an E-commerce site- Our SEO MOZ scan is showing many errors for Duplicates- such as Duplicate titles - The majority of these are on the products map- and the page titles are Products Map :: Company Name How do we get correct this or does Google not penalize for it? Thanks.
Technical SEO | | frankrizzo0 -
Should H1 tags include location?
I have an IT services company that is based out of Denver. In the past I always used Denver in the H1 tag like this "Denver IT Support & Managed Services" or "Denver Data Center Solutions" I know that H tags are not that important any more but I still want to put them on each page. My question is in a post panda world do those look too spammy? Should I not include Denver on each page. I have about 25 service pages that I was going to do this for. Each page will be different because of the service but I was going to include Denver on each page. On that same note how, I normally put never in the title for each page. Should I rethink this also? Obvisouly I want to rank on Denver and the service. Any help on this would be great. Thanks
Technical SEO | | ZiaTG0 -
Blocking URL's with specific parameters from Googlebot
Hi, I've discovered that Googlebot's are voting on products listed on our website and as a result are creating negative ratings by placing votes from 1 to 5 for every product. The voting function is handled using Javascript, as shown below, and the script prevents multiple votes so most products end up with a vote of 1, which translates to "poor". How do I go about using robots.txt to block a URL with specific parameters only? I'm worried that I might end up blocking the whole product listing, which would result in de-listing from Google and the loss of many highly ranked pages. DON'T want to block: http://www.mysite.com/product.php?productid=1234 WANT to block: http://www.mysite.com/product.php?mode=vote&productid=1234&vote=2 Javacript button code: onclick="javascript: document.voteform.submit();" Thanks in advance for any advice given. Regards,
Technical SEO | | aethereal
Asim0