Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Link Detox and Link Removal
-
I have a question about which links to remove after running a link detox from Link Research Tools.
First a little back story. I had had an SEO company link building for one of the websites I own. But I have recently stopped working with them.
In the last month my rankings have near dropped off the charts. I have just recently gotten access to Google webmaster tools and noticed an unnatural link warning from back in March.
So yesterday I ran link detox and it reported 19 toxic links, 120 suspicious links, and 24 healthy links.
It's rather obvious that I should remove all of the toxic links. They all from sites that have been deindexed by google.
But my question is a about the suspicious links. What should my criteria be for removing them? Am I better off removing them all and leaving my site with only 24 healthy links or should I personally comb through them and remove only the worst of the worst so that I leave my site with a few more links?
I'd really like to get the site ready to resubmit to google as soon as I can.
Thoughts?
-
Hi everyone,
I'm doing some bad link cleaning. And am following this nice guide: https://azwa.1clkaccess.in/blog/bad-backlink-analysis-using-moz-link-explorer
And there it says that "Because we aren't concerned with nofollow links, you will want to set the "follow" filter so that we only export followed links. "
So does it really mean that I don't have to worry about nofollow links, even though they would be spammy, or some weird stuff like drug perscription anchors which for sure won't help me? Or is it better to disavow those as well? (I would assume so).
-
You are totally correct, Adam
I simply use DA as a guide line for whether or not the website, as a whole, is 'OK' - not as a definitive rule. You certainly can get a spammy link from a high DA website but I haven't found that to happen very often at all. I suppose I use it in the way that I used to use toolbar PR - not as a rule, but a guide line. Thank you for your insight. Again, you are totally correct, I should not have been so vague.Cheers, and thumbs up

-
Billy gave you some good advice, but I disagree with him on one point. Domain authority doesn't necessarily have anything to do with whether a link is dangerous or not. You can get a spammy link from a domain with high authority or a great link from a lower authority domain.
You want to get rid of links that Google will view as intended primarily to manipulate search rankings instead of providing value to the user.
Some factors to consider:
- Is the link from a page or site that is relevant to mine?
- Does the link make sense for / provide value to the user?
- Does the link use my target keyword(s) as anchor text? (Too many keyword anchor texts is a problem.)
- Is the link purchased?
- Is the link near or with spammy links?
- Is the link from a low quality directory, forum signature, blog comment,
- Is the link from a page of duplicate content?
Hope that helps!
-
I would suggest taking the time to go through them. Check the domain authority and the actual content on the exact page that links to your website. Suspicious does not necessarily mean that it is a bad link - although most of them probably will be. If the page that links to you has content that is relevant to what your website is about and if the linking website has decent domain authority, I would put that link in the 'keep' pile. Even if out of the 120 you only end up with 25 links that you keep, it could make a difference in the positive.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I disavow these links?
Hi all, I have a ski website that I am currently performing a toxic backlink audit on. I have noted that a lot of the links being flagged as toxic/spammy by the tool I am using seem to be the same/similar sites with different URLs. The sites are vaguely related to skiing (relating to helicopter travel options for travelling to ski resorts) but it is concerning me that there are so many of them and they are being flagged as so toxic.
Link Building | | SolveWebMedia
Do you think it is worth disavowing these? Or contacting the owner to ask them to remove the link? I have included an example of some of the links below. https://www.cannes-helicopters.co.uk/index.php?menuopen=21&showcontent=5
https://nice-helicopter.co.uk/index.php?menuopen=21&showcontent=5
https://monaco-helicopter.co.uk/index.php?menuopen=21&showcontent=5 Slightly different site but same favicon icon:
https://monaco-helicopter.co.uk/index.php?menuopen=21&showcontent=5
https://www.whitetracks-holidays.com/Helicopter_Transfers_Villars_Switzerland.htm Thanks in advance for any advice / help!0 -
How long does it take Google to remove links after using disavow tool?
Hi guys, So we're currently in the process of removing some of the less useful and more suspect links from our profile, and used the Google disavow tool to do so. We uploaded the .txt file to the search console on 7th July this year, 2 months ago now, and according to our most recent site crawl, the suspect links are still showing up on our link profile. Do we have any idea how long this is roughly supposed to take? The ideas I've found online are conflicting - anything from 3-4 weeks to 6-9 months. Which is it? Is there any way of fast-tracking this process? Thanks!
Link Building | | rawdog0 -
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
Value of Links? What is each link worth?
Morning Everyone, I just had this thought and wondered what everyone's opinions were in terms of link value in monetary terms. We'll assume for the purposes of this that the links come from contextually relevant sites and that the sites in question have got the Moz DA from being high quality and have a good quality incoming link profile. Its a bit of a theoretical question, but i guess imagine if the only way you could get links was to pay for them, what would they be worth to you. This is link value for SEO purposes, they will have in addition value from traffic from good sites, that no doubt varies wildly depending on topic. I assume everyone also agrees on: The first link from a domain is the most valuable High DA sites are worth more than low ones. So could anyone who has an opinion on the link value suggest a monetary value for links. Its really just using a monetary amount to see how best to target my time. Here is my example of what might be expected, but I am hoping people with more knowledge will perhaps correct it. DA Rating First Link 2nd-5th Link 5th-10th Link 10Plus Links 5 $5 $2 $1 $0 15 $7 $3 $2 $1 25 $25 $10 $5 $2 35 $45 $20 $7 $3 45 $65 $30 $11 $4 55 $95 $45 $19 $5 65 $200 $100 $45 $6 75 $350 $120 $65 $9 85 $700 $240 $95 $15 95 $1100 $450 $200 $30
Link Building | | wellandpower1 -
What is the best way to remove a link that redirects to a spammy site?
I've got a new client and I'm trying to clean up their backlinks. There are several links that all redirect to this spam site http://www.expert-lender.com. All of the websites appear to be real, i.e. http://www.sammorganhomes.com/ but the actual links i.e http://www.sammorganhomes.com/wp-fav/backup/supplement/semitruckleasing.html are in a sub-directory and redirect to the spam site. I don't know if these links were from the previous SEO company or if they paid someone to create these or if these sites have been hacked. Can anyone tell me what is going on here and what should I tell these site owners?
Link Building | | Total-Design-Shop0 -
Nasty links
Hi My first q on here (hoorah!), and it's about links (boo!). I've got what appears to be a handful (but worryingly, increasing in number) of links pointing to my site like this: http://condos.mrgulffront.com/florida-condos-for-sale/320-scenic-gulf-drive-miramar-beach-fl-32550-mls-567591/ I've made contact with the sites concerned, and had only one positive response who flatly denied all knowledge of it. The issue (as far as I can see) is that as in the above example the links (on the bottom right in the grey box) are forever changing so not always visible. Can anyone offer any guidance as to these kinds of nasty links.... I'm right at the v beginning on this "path of seo understanding" so please don't assume prior knowledge! Thanks in advance.... tom
Link Building | | T-J-I0 -
Are links with space considered to be the same as links with %20?
I wonder if Google would consider those three links to be the same? http://www.example.com/test page.html http://www.example.com/test page.html http://www.example.com/test+page.html
Link Building | | lucek0