Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How (or if) to apply re canonical tags to Shopify?
-
Anyone familiar with Shopify will understand the problems of their directory structure. Every time you add a product to a 'collection' it essentially creates a duplicate. For example...
- https://www.domain.com/products/product-slim-regular-bikini
may also appear as:
- https://www.domain.com/collections/all/products/product-slim-regular-bikini
- https://www.domain.com/collections/new-arrivals/products/product-slim-regular-bikini
- https://www.domain.com/collections/bikinis/products/product-slim-regular-bikini
- etc, etc
It's not uncommon to have up to six duplicates of each product.
So my question is twofold:
- Firstly, should I worry about this from an SEO point of view? I understand the desire to minimise potential duplicate content issues and also in focussing the 'juice' on just one page per product. But I also planned on trying to build the authority of the collection pages. If I request Google not to index the product pages which link off the collections, does this not devalue these collections pages?
- Secondly, I understand the correct way to fix these is using 'rel canonical' tags, but I'm not clear about HOW to actually do this. Shopify support has not been very helpful. They have provided two different instructions, so just added to the confusion (see below).
Shopify instruction #1: Add the following to the theme.liquid file...
<title><br />{{ page_title }}{% if current_tags %} – tagged "{{ current_tags | join: ', ' }}"{% endif %}{% if current_page != 1 %} – Page {{ current_page }}{% endif %}{% unless page_title contains shop.name %} – {{ shop.name }}{% endunless %}<br /></title>
{% if page_description %}{% endif %}
Shopify instruction #2: Add the following to each individual product page...
So, can anyone help clarify:
- The best strategic approach to this inherent SEO issue with Shopify (besides moving to another platform!)? and
- If 'rel canonical' tags is the way to go, exactly where and how to apply them?
Regards,
Murray
-
Howdy,
I assume that in your case it doesn't happen automatically. In this case you'll need to use an IF statements in the head/header file. Basically, it would be this:
IF current page url = url you want THEN display canonical tag with wanted url
Repeat that for all needed url and you are good.
If there are many of those, CASE might be better.
-
Good answer!
I have a question! If I just wanna add one or two canoncial tags on specific page(s), how I can do it on shopify coding?
-
How can I fix this problem with Shopify? Shopify does not seem like it is a problem. One of their solutions is to no index the other pages, but I want all the google juice and google love going to the main page.
Current Setup:
https://wrestlinggear.com/collections/wrestling-shoes rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
https://wrestlinggear.com/collections/wrestling-shoes/accessory rel - https://wrestlinggear.com/collections/wrestling-shoes/accessory
https://wrestlinggear.com/collections/wrestling-shoes/adidas rel canonical - https://wrestlinggear.com/collections/wrestling-shoes/adidas
I want it like this:
https://wrestlinggear.com/collections/wrestling-shoes - rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
https://wrestlinggear.com/collections/wrestling-shoes/accessory - rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
https://wrestlinggear.com/collections/wrestling-shoes/adidas- rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
Of course there are a lot more pages like this that I would like to rel cannoical back to the main collections pages.
-
Use tools like SEO Frog
-
Well, if it automatically doesn't work, then you gotta do it manually, right

-
I don't believe this is the answer. I have several other clients on Shopify who do not have goals for macro conversions, but we are seeing conversion data in GA.
Besides, I was always under the impression that if you have ecommerce enabled, it's better not to use goals for transactions as it might duplicate. Is this not the case?
-
I know how to check whether the code is there. But how do you check whether or not specific pages have been indexed by Google?
As far as I can see Google Search Console only reports on the number of pages indexed, not which pages have been indexed. Is there any way to get an actual list of indexed pages?
I know running a site: query will show up all the results, but I just want a list (eg CSV) of the URLs indexed.
-
Yes, I am. Here is a link with answers to your troubles: https://help.shopify.com/manual/reports-and-analytics/google-analytics/google-analytics-goals-and-funnels
-
Yes, it is supposed to. Try it, check it - it's pretty easy

-
Are you familiar with Shopify?
I have another issue where GA tracking code is not firing on the Thank_You page. I have double checked GA config with the GA implementation twice! But the problem seems to be with Shopify, since this page sites on their site (checkout.shopify.com) and they seem unable to fix it.
-
Thanks Dmitrii,
So will that one line of code fix the issue for ALL products and ALL collections?
-
Howdy.
Shopify does canonicals automatically. Basically all the collections products urls will have canonical to product url. Like this: https://www.domain.com/collections/all/products/product-slim-regular-bikini will have canonical to
https://www.domain.com/products/product-slim-regular-bikiniIf it doesn't happen for you automatically, simply insert this:
In the main theme.liquid file in the head section.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Absolute vs. Relative Canonical Links
Hi Moz Community, I have a client using relative links for their canonicals (vs. absolute) Google appears to be following this just fine, but bing, etc. are still sending organic traffic to the non-canonical links. It's a drupal setup. Anyone have advice? Should I recommend that all canonical links be absolute? They are strapped for resources, so this would be a PITA if it won't make a difference. Thanks
Intermediate & Advanced SEO | | SimpleSearch1 -
Rel=canonical and internal links
Hi Mozzers, I was musing about rel=canonical this morning and it occurred to me that I didnt have a good answer to the following question: How does applying a rel=canonical on page A referencing page B as the canonical version affect the treatment of the links on page A? I am thinking of whether those links would get counted twice, or in the case of ver-near-duplicates which may have an extra sentence which includes an extra link, whther that extra link would count towards the internal link graph or not. I suspect that google would basically ignore all the content on page A and only look to page B taking into account only page Bs links. Any thoughts? Thanks!
Intermediate & Advanced SEO | | unirmk0 -
Should I use **tags or h1/h2 tags for article titles on my homepage**
I recently had an seo consultant recommend using tags instead of h1/h2 tags for article titles on the homepage of my news website and category landing pages. I've only seen this done a handful of times on news/editorial websites. For example: http://www.muscleandfitness.com/ Can anyone weigh in on this?
Intermediate & Advanced SEO | | blankslatedumbo0 -
Is it alright to repeat a keyword in the title tag?
I know at first glance, the answer to this is a resounding NO, that it can be construed as keyword stuffing,
Intermediate & Advanced SEO | | MIGandCo
but please hear me out. I am working on optimizing a client's website and although MOST of the title tags
can be optimized without repeating a keyword, occasionally I run into one where it doesn't read right if I
don't repeat the keyword. Here's an example: Current title:
Photoshop on the Cloud | Adobe Photoshop Webinars | Company Name What I am considering using as the optimized title:
Adobe Photoshop on the Cloud | Adobe Photoshop Webinars | Company Name Yes, I know both titles are longer than recommended. In both instances, only the company name gets
truncated so I am not too worried about that. So I guess what I want to know is this: Am I right in my original assumption that it is NEVER okay to
repeat keywords in a title tag or is it alright when it makes sense to do so?0 -
H2 Tags- Can you have more than 1 H2 tag
Hi All, Screaming frog has identified that we have a few H2 tags on our pages , although we only have 1 H1 tag. We have numerous H3,H4's etc. I am wondering, is it good SEO to have only 1 H2 tag like with H1 tag or can you have more ? thanks Peter
Intermediate & Advanced SEO | | PeteC120 -
tags inside <a>tags - is this bad?</a>
Hi, I'm currently redesigning my website, and in many places, I've now decided to make links a little bit more obvious for the user, using tags within a <a>tag in order to make the entire block of text clickable. I was just wondering if this could have a negative impact in the search engines. My gut feeling is no, since I'm actually improving usability, but I guess it could have an impact on how Google looks at the anchor text? An example of the HTML is as follows: </a> <a></a> <a></a> [Cristal Night Club Hotels <address>1045 5th Street
Intermediate & Advanced SEO | | mjk26
Miami Beach, FL33139</address> 6.4 miles from Miami Dade County Auditorium](http://localhost:8080/frontend/venue-hotels/cristal-night-club-hotels/301022 "Hotels near Cristal Night Club") Thanks for your thoughts and comments, Best wishes Mike0 -
Canonical URLs and Sitemaps
We are using canonical link tags for product pages in a scenario where the URLs on the site contain category names, and the canonical URL points to a URL which does not contain the category names. So, the product page on the site is like www.example.com/clothes/skirts/skater-skirt-12345, and also like www.example.com/sale/clearance/skater-skirt-12345 in another category. And on both of these pages, the canonical link tag references a 3rd URL like www.example.com/skater-skirt-12345. This 3rd URL, used in the canonical link tag is a valid page, and displays the same content as the other two versions, but there are no actual links to this generic version anywhere on the site (nor external). Questions: 1. Does the generic URL referenced in the canonical link also need to be included as on-page links somewhere in the crawled navigation of the site, or is it okay to be just a valid URL not linked anywhere except for the canonical tags? 2. In our sitemap, is it okay to reference the non-canonical URLs, or does the sitemap have to reference only the canonical URL? In our case, the sitemap points to yet a 3rd variation of the URL, like www.example.com/product.jsp?productID=12345. This page retrieves the same content as the others, and includes a canonical link tag back to www.example.com/skater-skirt-12345. Is this a valid approach, or should we revise the sitemap to point to either the category-specific links or the canonical links?
Intermediate & Advanced SEO | | 379seo0 -
Is the eCommerce site Shopify SEO friendly?
We ave a prospect client that wants to start doing SEO for his Shopify site, we are unsure if this will be SEO friendly. Will we have enough control to get great placement? Are we better off rebuilding the site for the client in an OpenCart?
Intermediate & Advanced SEO | | SEODinosaur0