Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
DA not increased as backlinks generated...
-
Hi,
I would like to discuss my issue as my site's some backlinks are generated but DA is still there. Can anyone make me understand the reason? -
Hi Jeroen,
PageRank still exists, it's just not public. DA/PA etc are 3rd party metrics which are designed to replicate PageRank for the benefit of marketers who want a rough idea of how strong a given page or domain is.
I agree about the importance of relevant links and good content though and I wrote about this extensively in this chapter of The Link Building Book if you'd like to read more.
Cheers.
Paddy
-
Hi Sean,
I'm afraid that isn't correct. There are many, many sources out there confirming that PageRank scores are no longer publicly available. Google Chrome, other browsers and 3rd party tools all pulled the data from the same source. I'm not sure where that tool pulls numbers from.
Here are some sources to confirm this:
1) https://searchengineland.com/google-has-confirmed-they-are-removing-toolbar-pagerank-244230 - confirms that this is tools, not just browsers where PageRank will no longer be available.
2) https://ahrefs.com/blog/google-pagerank/ - mentions commentary from Gary Illyes that PageRank still exists but not outside of Google.
3) http://www.thesempost.com/google-removing-pagerank-from-toolbar/
4) https://www.searchenginejournal.com/google-pagerank/159112/
5) https://searchengineland.com/rip-google-pagerank-retrospective-244286
Cheers.
Paddy
-
You can check PageRank of a domain here: https://www.prchecker.info/check_page_rank.php
The only thing discontinued about PageRank is the Chrome feature, which is completely separate.
-
The new pagerank these days is DA/PA/UR etc etc. But really i get much better results from links that are relevant and have excellent content in relation of just a number with the opposite. It sells great on spreadsheet obviously but it dont really mean anything. General domain age + content + technical everything well done is usually the key to it.
-
Hi Sean,
Just a note on your PageRank comment - the public version of PageRank, often referred to as Toolbar PageRank and used by tools such as the one you've referenced, stopped being updated by Google a few years ago. This was confirmed in 2016 and you can read about that here.
PageRank is still very much a thing that Google uses, but we no longer have a way to know what the PageRank score for a given URL is.
Cheers.
Paddy
-
It's actually explained in the https://azwa.1clkaccess.in/learn/seo/domain-authority article. The more (follow) links to your website the higher your DA will grow.
-
I recommend you go to Google Search Console > Links > Top Linking Sites > More to see if Google has indexed the domains from where these links are placed. If they are not, it's going to be hard for Moz to detect them and they won't help you with SEO until they do show up there.
I also recommend that you only target websites for links with a PageRank of 4/10 or higher. You can check their rank here: https://www.prchecker.info/check_page_rank.php
-
Thank you Paddy for the reply. This explains why DA increase takes time on sites that already have high DA. For quite some time, I was also thinking why the DA for my bodybuilding site is not increasing. But this explains everything.
-
Hi there,
There are a few reasons why your Domain Authority may still be the same, despite more backlinks being built to your website:
- Moz may not have discovered all of the new backlinks to your website yet, so they may not have been factored into the DA score
- If they have discovered them, then there is a chance that some backlinks may not improve your DA score quickly and it may take more links in order for your DA to go up. This is particularly true the higher your DA is because the algorithm that DA uses is logarithmic which means that the higher you go, the harder it becomes to increase it
- The DA of other websites may have changed and could be skewing the DA of the websites that are now linking to you
You can read a bit more information and watch the videos here for more information on DA

I'd also just mention that you should remember that whilst DA/PA are designed to give some direction on how well you can rank in Google, they are not connected to the Google algorithm, so definitely keep an eye on DA, but don't forget about other metrics too.
I hope that helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My website DA is decreasing Day by Day
I am working on my site mbWhatshub http://mbwhatshub.com/ and I am worried because site DA decreased when I checked in MOZ and I am trying to find out the reason I failed please is there any bug?
Link Building | | anwarsahil00 -
How to increase DA of my website?
My website DA is gradually decreasing while I am updating my website regularly. Please suggest me good method to increase it. Site is Modapky.com Thanks
Link Building | | james112233 -
Backlinks from different TLD's impact
Hi MOZ'ers, I'm wondering what the impact of different TLD backlinks is for same language pages. For example: we're on a website that has a German national TLD .de. We're earning backlinks and they are coming from .de as well as .ch (Switzerland) or .at (Austria) pages. What would be more desirable, and how big would you consider the difference? Looking forward to hearing your responses 🙂 Justen
Link Building | | Justen_H0 -
Backlinks from ads on parked domains? Is this possible?
Hello Moz Friends, So as I was researching some competitive backlinks and I noticed a lot of backlinks that a clients competitor has are on parked domains and they appear to be google ads from some point. You know the pages that this page no longer exists, or hey do you want to buy this domain? and it has like 6 google ads on it? Yep those pages. My clients industry is construction and their competitor has links from zombie websites, foreign, websites and more. But the links are no longer on the page. Like when it was crawled, their ad was showing. Does this make any sense and is it usually temporary? Thank you for your thoughts friends!
Link Building | | asbchris0 -
Backlinks from subdomain, can it hurt ranking?
I just started doing an SEO audit and noticed I have 40,000 some odd back links from an OLD version of our site that has been moved to a subdomain. The back links are for articles that already exist on our main site. I don't think Google is picking it up as duplicate content because that site isn't being crawled anymore. Could this hurt us SEO wise? I plan on removing the site, but how long after it's been removed should those back links disappear?
Link Building | | MMAffiliate0 -
A lot of backlinks from outside of niche – bad?
We have received a lot of backlinks over the years by users putting links on their websites to their home pages on our site, eg: our.domain/user1 our.domain/user2 … our.domain/user100000 There are 10’s of thousands of these backlinks, all natural, but many of them come from blogs that are completely outside of our niche. Only a small percentage of our backlinks 1% to 5% could actually be coming from pages related to our niche, the other 95%+ could be users just linking to their home pages. Could this really hurt us..? We have 1000’s of backlinks related to our niche, yet we’ve noticed that some competitors with less than 50 backlinks can outrank us for certain keywords.. Also related, we’ve noticed these user links popping up on a lot of spammy sites, directories, etc. We didn’t create them but we’re disavowing them now to be safe. So this could also be hitting our rankings.
Link Building | | dsumter0 -
Best Way to Filter Backlinks
When analyzing backlinks and trying to get the same one for another site there are a ton of backlinks to go through. I know that if the DA of the link is then pages on the site might be a good choice like adding an article or something of the sort to the site but as far a the same page goes you can typically only do this with a comment on the page. My question is, given a huge list of backlinks from multiple sites, is there an easy way to analyze the links and determine which ones I can copy without manually checking hundreds of links?
Link Building | | spyke010 -
Do backlinks which contain parameters pass value
For some of our partners, we use our own tracking string in the url i.e. www.mysite.com/landingpage.html?partner=123456 . This has caused backlinks to be created to our site containing the partner string. I was wondering if these links would pass value to www.mysite.com/landingpage.html and the tracking parameters would be ignored or would Google treat www.mysite.com/landingpage.html?partner=123456 as its own page. If it did treat it as a seperate page, could you reclaim some of it using the canoncial tag?
Link Building | | L_F0