Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Moz API Spam Score - Backlinks
-
Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well.
Does anyone know indepth on this topic?
-
@RejinKayastha said in Moz API Spam Score - Backlinks:
Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well.
Does anyone know indepth on this topic?PBN backlinks, especially those with higher spam scores, can potentially harm your rankings if search engines view them as manipulative. If competitors are using similar strategies and haven't been penalized, it doesn't guarantee safety—it may just be a matter of time.
- Modern Link-Building Strategies
Instead of relying heavily on old-school methods or risky PBNs, focus on building high-quality, natural backlinks:
Content Marketing: Create valuable, shareable content (e.g., blogs, infographics, or videos).
Outreach: Build relationships with industry-specific bloggers, influencers, and publications for guest posts or mentions.
Broken Link Building: Find broken links on relevant websites and suggest replacing them with your content.
Directory Submissions: Ensure you're listed in relevant, high-quality directories.
4. Competitor Analysis
While learning from competitors is great, prioritize strategies that align with Google's guidelines. High-risk techniques might provide short-term gains but could backfire long-term.Would you like a step-by-step guide to creating a diverse backlink strategy?
- Modern Link-Building Strategies
-
@RejinKayastha said in Moz API Spam Score - Backlinks:
Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well.
Hi there! I’m facing a similar issue with my website. I've noticed some PBN no-follow backlinks with spam scores between 10-40, just like your situation. It’s tricky since competitors also have similar backlinks, but I'm focusing on diversifying my link profile with more high-quality, organic links to avoid any potential risks. Let’s keep an eye on it and aim for natural link-building strategies moving forward!
-
It’s great that you’re analyzing competitors to improve your website’s DA! Regarding PBNs and no-follow backlinks, while they might not directly pass link equity, their presence can still impact rankings if seen as spammy or manipulative by search engines. As for Nulls Brawl PC, much like SEO, it's essential to maintain a clean and fair environment for a game’s growth. Just as manipulating backlinks can hurt a website, unfair tactics in gaming can negatively affect the community and experience. Focus on sustainable, organic strategies for both!
-
Hey RejinKayastha!
Great that you're focusing on improving DA.
PBNs & No-Follow Links:
PBNs: Google can detect PBNs, and using them can lead to penalties, especially if they’re low-quality.
No-Follow Links: They don’t directly affect rankings but still help diversify your backlink profile.
Spam Score (10-40):
A score in this range could be risky. It’s important to focus on high-quality backlinks to improve your profile over time.Tips:
Disavow harmful backlinks via Google’s tool.
Build white-hat links through guest posts and content marketing.
Monitor your backlink profile regularly with Moz, Ahrefs, or SEMrush.
Hope that helps! Let me know if you need more info.@RejinKayastha -
Regarding your question, nofollow backlinks, including those from PBNs, don’t directly pass link equity to your site, but having too many spammy links, even nofollow ones, can still hurt your overall trustworthiness in search engines.
Here’s the breakdown:
Spam Score Impact: While Moz’s spam score doesn’t directly affect rankings, a high concentration of backlinks from sites with spam scores in the 10-40 range can raise red flags. Search engines might view your site as risky if the pattern seems unnatural.
Competitor Strategies: Some competitors might be getting away with PBNs or spammy links now, but this is risky. Algorithms like Google’s Penguin are designed to catch such tactics, and penalties can follow.
What You Can Do: Focus on acquiring quality, natural backlinks from authoritative sources through guest posting, content marketing, and relationship building. Also, review and clean up your link profile regularly—use Google’s Disavow Tool for any toxic links that could harm your SEO.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How i can Reduce Spam score of my website
Hi everyone, I'm reaching out to the community for some advice on improving my website's spam score. I've been using the Moz Spam Score Checker and my website, sngplbill.pk, currently has a score of 7%. While this isn't exceptionally high, I'd like to take steps to bring it down as low as possible, ideally under 1%. One factor I've identified that might be contributing to this score is a number of backlinks pointing to my site has a much higher spam score (over 80%). (screenshot attached)sngplbillscore I'm wondering if the community has any recommendations for how to address this situation. Here are some specific questions I have: Does disavowing the backlinks from spamy site seem like the best course of action?
Link Building | | Faizali.786
Are there any other potential reasons why my website might have a spam score, even with these backlinks?
What general strategies can I implement to improve my website's overall SEO health and reduce its spam score?
Any insights or advice would be greatly appreciated. Thanks!0 -
Unsolved Google redirect backlink created. Do I have to ping this for Moz to recognize it?
Google redirect backlink created. Do I have to ping this for Moz to recognize it?
Link Explorer | | dlwnsh05100 -
How to handle pre-existing backlinks on new site.
Hi - We built a new site on a URL that had previously been used. We are noticing a lot of spammy backlinks pointing to our current site and ending up on a 404 page. Any recommendations on how to handle this?
Link Building | | JJKM551 -
Should posts show in multiple categories?
Hi all, For context, I'm trying to Silo my content more efficiently. I've just moved all content into their own SILO'd categories and removed them from duplicate categories. As such, posts now sit only in 1 category. My question here is: Should my posts be showing in both the parent category and its sub category or just the sub-category? I've currently got this only showing in the sub-categories it's relevant to. For example:
On-Page Optimization | | xtrapsp
Post name: Shimano Fishing Rod Review
Parent Category: Fishing Rods
Sub Category: Shimano And the post only shows inside the Shimano Category0 -
Nofollow backlinks - are they worth it?
As we all attempt to get backlinks for the sites we manage, I have to wonder if it's worth it at all to get a nofollow backlink. Does Google give and positive credit for a link to a site if it is a nofollow link? Obviously, the follow links are worth pursuing. I'm just trying to gain some perspective. Thanks, Wick
Link Building | | wcksmith10 -
Does iframe itself count as a backlink?
Our situation is similar to YouTube. We have an original content on every subpage that is genuinely useful when embedded as a widget on 3r party websites. That is why we offer an embeddable widget that shows slightly simplified version of the content - exactly like a YouTube video embedded on your blog. The embed code is simply an iframe sourcing from our subpage: <iframe src="wikibudgets.org/subpage"></p> </blockquote> <p>1/ Does the iframe itself pass any link value at all to the subpage?</p> <p>2/ If yes, what would be the equivalent of anchor text in iframe?</p> <p>3/ If not, will any link in the subpage pass link value from the 3rd party website to my domain/subpage?</p> <p>4/ If not, will I be punished/rewarded if I ask users to put a visible, unobfuscated link to the subpage below the iframe?</p> <blockquote style="background: #f7f7f7; padding-top: 5px; margin-left: 0px; padding-left: 2px; padding-bottom: 5px; white-space: nowrap; overflow-y: auto; font-family: monospace;"> <p><iframe src="wikibudgets.org/subpage" /><a href="wikibudgets.org/subpage">rich anchor text</a></p> </blockquote></iframe>
Link Building | | wikiBudgets0 -
Backlinks From Scraper Sites - Should I Disavow Them?
I'm going through all the links (hopefully) to my website and I've found so many links from site scrapers. For instance: http://www.fzccg.com/cmsteam/dvbbs/boke.asp?zkhod76681.showtopic.148760.html ... which links to my site with anchor text "abercrombie uk How To Change Your Wiper Blades" It is surely not realistic to think that I can contact all the scraper site owners. So what should I do with this kind of links?
Link Building | | sbrault740