Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why do websites use different URLS for mobile and desktop
-
Although Google and Bing have recommended that the same URL be used for serving desktop and mobile websites, portals like airbnb are using different URLS to serve mobile and web users.
Does anyone know why this is being done even though it is not GOOD for SEO?
-
Its often a case of logistics in updating a site to be responsive design, the only way the same URL can serve dynamic content to mobile and desktop devices. Previously many sites have had to create alternate mobile sites.
So while responsive is now the recomended approach, many sites still use subdomains or directorys. This useful post also casts light on when these multiple methods are most suitable. When Responsive Design is not an option.
Hope this helps.
-
Some sites serve different content to mobile devices, therefore require a seperate URL.
Google and Bing currently prefer responsive design because it allows the same URL to be displayed on desktop and mobile devices and requires less crawling ./ indexing on their behalf.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the proper URL length? in seo
i learned that having 50 to 60 words in a url is ok and having less words is preferable by google. but i would like to know that as i am gonna include keywords in the urls and i am afraid it will increase the length. is it gonna slighlty gonna hurt me? my competitors have 8 characters domain url and keywords length of 13 and my site has 15 character domain url and keywords length of 13 which one will be prefered by google.
White Hat / Black Hat SEO | | calvinkj0 -
Do content copycats (plagiarism) hurt original website rankings?
Hi all, Found some websites stolen our content and using the same sentences in their website pages. Does this content hurt our website rankings? Their DA is low, still we are worried about the damage about this plagiarism. Thanks
White Hat / Black Hat SEO | | vtmoz0 -
I show different versions of the same page to the crawlers and users, but do not want to do anymore
Hello, While Google could not read JavaScript, I created two versions of the same page, one of them is for human and another is for Google. Now I do not want to serve different content to the search engine. But, I am worry if I will lose my traffic value. What is the best way to succeed it without loss? Can you help me?
White Hat / Black Hat SEO | | kipra0 -
Pages mirrored on unknown websites (not just content, all the HTML)... blackhat I've never seen before.
Someone more expert than me could help... I am not a pro, just doing research on a website... Google Search Console shows many backlinks in pages under unknown domains... this pages are mirroring the pages of the linked website... clicking on a link on the mirror page leads to a spam page with link spam... The homepage of these unknown domain appear just fine... looks like that the domain is partially hijacked... WTF?! Have you ever seen something likes this? Can it be an outcome of a previous blackhat activity?
White Hat / Black Hat SEO | | 2mlab0 -
Can I 301 redirect old URLs to staging URLs (ex. staging.newdomain.com) for testing?
I will temporarily remove a few pages from my old website and redirect them to a new domain but in staging domain. Once the redirection is successful, I will remove the redirection rules in my .htaccess and get the removed pages back to live. Thanks in advance!
White Hat / Black Hat SEO | | esiow20130 -
Footer Link in International Parent Company Websites Causing Penalty?
Still waiting to look at the analytics for the timeframe, but we do know that the top keyword dropped on or about April 23, 2012 from the #1 ranking in Google - something they had held for years, and traffic dropped over 15% that month and further slips since. Just looked at Google Webmaster Tools and see over 2.3MM backlinks from "sister" compainies from their footers. One has over 700,000, the rest about 50,000 on average and all going to the home page, and all using the same anchor text, which is both a branded keyword, as well as a generic keyword, the same one they ranked #1 for. They are all "nofollows" but we are trying to confirm if the nofollow was before or after they got hit, but regardless, Google has found them. To also add, most of sites are from their international sites, so .de, .pl, .es, .nl and other Eurpean country extensions. Of course based on this, I would assume the footer links and timing, was result of the Penguin update and spam. The one issue, is that the other US "sister" companies listed in the same footer, did not see a drop, in fact some had increase traffic. And one of them has the same issue with the brand name, where it is both a brand name and a generic keyword. The only note that I will make about any of the other domains is that they do not drive the traffic this one used to. There is at least a 100,000+ visitor difference among the main site, and this additional sister sites also listed in the footer. I think I'm on the right track with the footer links, even though the other sites that have the same footer links do not seem to be suffering as much, but wanted to see if anyone else had a different opinion or theory. Thanks!
White Hat / Black Hat SEO | | LeverSEO
Jen Davis0 -
Cross linking websites of the same company, is it a good idea
As a user I think it is beneficial because those websites are segmented to answer to each customer needs, so I wonder if I should continue to do it or avoid it as much as possible if it damages rankings...
White Hat / Black Hat SEO | | mcany0 -
Does having the same descrition for different products a bad thing the titles are all differnent but but they are the same product but with different designs on them does this count as duplicate content?
does having the same description for different products a bad thing the titles are all different but but they are the same product but with different designs on them does this count as duplicate content?
White Hat / Black Hat SEO | | Casefun1