Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How important is the number of indexed pages?
-
I'm considering making a change to using AJAX filtered navigation on my e-commerce site. If I do this, the user experience will be significantly improved but the number of pages that Google finds on my site will go down significantly (in the 10,000's).
It feels to me like our filtered navigation has grown out of control and we spend too much time worrying about the url structure of it - in some ways it's paralyzing us. I'd like to be able to focus on pages that matter (explicit Category and Sub-Category) pages and then just let ajax take care of filtering products below these levels.
For customer usability this is smart. From the perspective of manageable code and long term design this also seems very smart -we can't continue to worry so much about filtered navigation.
My concern is that losing so many indexed pages will have a large negative effect (however, we will reduce duplicate content and be able provide much better category and sub-category pages).
We probably should have thought about this a year ago before Google indexed everything :-). Does anybody have any experience with this or insight on what to do?
Thanks,
-Jason
-
Irving - thanks for the response. I appreciate the insight. A few follow-up questions if you have the time:
So is it relatively safe to assume that if no content is being lost and duplicate content is being eliminated, then consolidation of URL's (pages) is smart? Even if this results in the number of indexed pages dropping from 15,000 to 3,000?
This consolidation should conserve link juice and help make the category & sub-category pages much stronger correct?
Good point on the host crowding - all of the pages I'm looking at consolidating are deep in the site and really just product pages that are filtered very granularily, so they aren't high in the SERPS.
-
If the content is not getting lost and being added as additional content to your category and sub category pages while also reducing duplicate content that is great. If the change will cause content to be lost or not seen then that would be a concern. Think quality not quantity. Just make sure you 301 the pages so any PR is properly passed.
Look at your traffic to the pages you are thinking about eliminating though first. Sometimes Google gives some sites 2 or 3 results on the first page (host crowding) so if this is happening to your site, then losing those pages could result in less traffic.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Indexing Of Pages As HTTPS vs HTTP
We recently updated our site to be mobile optimized. As part of the update, we had also planned on adding SSL security to the site. However, we use an iframe on a lot of our site pages from a third party vendor for real estate listings and that iframe was not SSL friendly and the vendor does not have that solution yet. So, those iframes weren't displaying the content. As a result, we had to shift gears and go back to just being http and not the new https that we were hoping for. However, google seems to have indexed a lot of our pages as https and gives a security error to any visitors. The new site was launched about a week ago and there was code in the htaccess file that was pushing to www and https. I have fixed the htaccess file to no longer have https. My questions is will google "reindex" the site once it recognizes the new htaccess commands in the next couple weeks?
Intermediate & Advanced SEO | | vikasnwu1 -
Moving html site to wordpress and 301 redirect from index.htm to index.php or just www.example.com
I found page duplicate content when using Moz crawl tool, see below. http://www.example.com
Intermediate & Advanced SEO | | gozmoz
Page Authority 40
Linking Root Domains 31
External Link Count 138
Internal Link Count 18
Status Code 200
1 duplicate http://www.example.com/index.htm
Page Authority 19
Linking Root Domains 1
External Link Count 0
Internal Link Count 15
Status Code 200
1 duplicate I have recently transfered my old html site to wordpress.
To keep the urls the same I am using a plugin which appends .htm at the end of each page. My old site home page was index.htm. I have created index.htm in wordpress as well but now there is a conflict of duplicate content. I am using latest post as my home page which is index.php Question 1.
Should I also use redirect 301 im htaccess file to transfer index.htm page authority (19) to www.example.com If yes, do I use
Redirect 301 /index.htm http://www.example.com/index.php
or
Redirect 301 /index.htm http://www.example.com Question 2
Should I change my "Home" menu link to http://www.example.com instead of http://www.example.com/index.htm that would fix the duplicate content, as indx.htm does not exist anymore. Is there a better option? Thanks0 -
Pages with excessive number of links
Hi all, I work for a retailer and I've crawled our website with RankTracker for optimization suggestions. The main suggestion is "Pages with excessive number of links: 4178" The page with the largest amount of links has 634 links (627 internal, 7 external), the lowest 382 links (375 internal, 7 external). However, when I view the source on any one of the example pages, it becomes obvious that the site's main navigation header contains 358 links, so every new page starts with 358 links before any content. Our rivals and much larger sites like argos.co.uk appear to have just as many links in their main navigation menu. So my questions are: 1. Will these excessive links really be causing us a problem or is it just 'good practice' to have fewer links
Intermediate & Advanced SEO | | Bee159
2. Can I use 'no follow' to stop Google etc from counting the 358 main navigation links
3. Is have 4000+ pages of your website all dumbly pointing to other pages a help or hindrance?
4. Can we 'minify' this code so it's cached on first load and therefore loads faster? Thank you.0 -
Location Pages On Website vs Landing pages
We have been having a terrible time in the local search results for 20 + locations. I have Places set up and all, but we decided to create location pages on our sites for each location - brief description and content optimized for our main service. The path would be something like .com/location/example. One option that has came up in question is to create landing pages / "mini websites" that would probably be location-example.url.com. I believe that the latter option, mini sites for each location, would be a bad idea as those kinds of tactics were once spammy in the past. What are are your thoughts and and resources so I can convince my team on the best practice.
Intermediate & Advanced SEO | | KJ-Rodgers0 -
Date of page first indexed or age of a page?
Hi does anyone know any ways, tools to find when a page was first indexed/cached by Google? I remember a while back, around 2009 i had a firefox plugin which could check this, and gave you a exact date. Maybe this has changed since. I don't remember the plugin. Or any recommendations on finding the age of a page (not domain) for a website? This is for competitor research not my own website. Cheers, Paul
Intermediate & Advanced SEO | | MBASydney0 -
No-index pages with duplicate content?
Hello, I have an e-commerce website selling about 20 000 different products. For the most used of those products, I created unique high quality content. The content has been written by a professional player that describes how and why those are useful which is of huge interest to buyers. It would cost too much to write that high quality content for 20 000 different products, but we still have to sell them. Therefore, our idea was to no-index the products that only have the same copy-paste descriptions all other websites have. Do you think it's better to do that or to just let everything indexed normally since we might get search traffic from those pages? Thanks a lot for your help!
Intermediate & Advanced SEO | | EndeR-0 -
Is there a way to get a list of Total Indexed pages from Google Webmaster Tools?
I'm doing a detailed analysis of how Google sees and indexes our website and we have found that there are 240,256 pages in the index which is way too many. It's an e-commerce site that needs some tidying up. I'm working with an SEO specialist to set up URL parameters and put information in to the robots.txt file so the excess pages aren't indexed (we shouldn't have any more than around 3,00 - 4,000 pages) but we're struggling to find a way to get a list of these 240,256 pages as it would be helpful information in deciding what to put in the robots.txt file and which URL's we should ask Google to remove. Is there a way to get a list of the URL's indexed? We can't find it in the Google Webmaster Tools.
Intermediate & Advanced SEO | | sparrowdog0 -
Disallowed Pages Still Showing Up in Google Index. What do we do?
We recently disallowed a wide variety of pages for www.udemy.com which we do not want google indexing (e.g., /tags or /lectures). Basically we don't want to spread our link juice around to all these pages that are never going to rank. We want to keep it focused on our core pages which are for our courses. We've added them as disallows in robots.txt, but after 2-3 weeks google is still showing them in it's index. When we lookup "site: udemy.com", for example, Google currently shows ~650,000 pages indexed... when really it should only be showing ~5,000 pages indexed. As another example, if you search for "site:udemy.com/tag", google shows 129,000 results. We've definitely added "/tag" into our robots.txt properly, so this should not be happening... Google showed be showing 0 results. Any ideas re: how we get Google to pay attention and re-index our site properly?
Intermediate & Advanced SEO | | udemy0