Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Google Displays Domain / URL Above Description?
-
I am seeing a new SERP format from Google. (new for me at least)
In the past the title tag would display as the first line of a listing, followed by description and domain / URL.
Today I see the domain / URL as the second line.
This is placing an emphasis on "Who". If you have a big brand or a great URL this might be helpful to your CTR.
Are you seeing this? What do you think of it?
-
We are also seeing the new format as well in Google Canada - in English and French.
-
We are seeing the same on the Australian Google and we are a start up (3 months old) by we are still climbing in rank, so it has no adverse effect on us.
-
Yup. This is pretty much default view for all my searches now. The who and authoriship seem very important to Google right now. So if you're nobody you won't do well. Issue for start-ups?
-
I've seen mention of it on Twitter, and I'm seeing the URL directly under the title tag in my results, both logged in and logged out. I bet there will be coverage of it on Search Engine Roundtable in the next day or two.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Wrong logo on Google Knowledge Panel
We have several different listings & brands on our site and the logo that is being pulled is one of our listings. We have identified the logo through organization structured data as well as provided the "feedback" section with the correct link multiple times. Does anyone know how we can get this resolved?
Branding | | imjonny1230 -
How to measure adwords campaing success on an non ecommerce/leads website
Hello,
Branding | | teconsite
We have a website of a furniture company that runs an Adwords campaign. This company has a lot of distributors. They have several objetives: people explore the online catalog people visit the distributor page (where they can find the nearest distributor in his/her area) people share the pictures and info in social media. (For example: pictures in pinterest) people watch videos new distributors contact them to be a new distributor and so on. As this is not an eccommerce website they can not buy We have created objectives in analytics to meassure those engament results.
My question is how to measure this in Google Adwords...
If I import GA objetives into adwords, I get conversions rates of 350% and even more, and the number of conversions is to high. For example. If one objetive is to visit Distributors page (the one where users can see a map and search for the nearest distributor), I find with a lot of conversions of this type. I was thinking in importing some objectives and giving them a value in $ and instead of evaluating conversion rates, evaluate ROAS. But I really would like to know, what you are doing with this kind of companies. How do you measure the campaign success when most of the objetives are measuring engagement. Please, could you give me any advice? Thank you!0 -
How Google decide reading time of a page?
Dear friends, I have a question. How google decide bounce rate? For an example- I open a website through organic keyword from Google. Now I have tab of landing page in browser I do not close this tab for 10 minutes and continue doing my other things after some time I come back on that tab and close. Can Google know? This page has been read till 10 minutes. Can Google decide the bounce rate for this session? If I do some click boost for my negative reviews can I do same thing in my website? Is it useful? If I open one tab and come back after one day than what happen? Silly question but confusing me so please help me. I will be very grateful to you! Thanks all
Branding | | docbeans0 -
Rebranding/Url Structure Change
Hi Everyone, First off thanks for taking the time to looking at my question. I was wondering about rebranding and URL structure changes. Right now my company is planning on changing their domain and doing a massive change to their site which includes a url structure change. The idea is in September they will be changing the site to be a combination of wordpress and ruby on rails (currently the site is ruby on rails). The homepage and design on the site will be completely different and parts of the site will be in php and other parts will be in ruby. The URL structure will also be changing completely at the same time. Each page will be completely different in structure, including the homepage (currently now it redirects you to a subfolder page that is your local page [i.e. nyc if you are in new york]). Then, the following month, they will be changing their domain name to a different domain. I have asked them to do this in stages. First the domain, second the rebrand, and third the URL restructuring or we could lose SEO traffic but they asked a freelancer his opinion and the freelancer said that you could do the rebrand change with the URL restructure and then domain later and while you're SEO may disappear, it'll definitely return in 3 to 4 months. Could you tell me who is right and what the correct method is to make this change?
Branding | | MattJD0 -
Google displays the wrong store hours. Can anyone help lead me to the fix?
When doing the following search on Google "Ticket King Milwaukee hours" we see the wrong hours displayed at the top of the page. Just to the left of our places page, you will see "Tuesday hours 8:30-1:00 pm." That 1 pm closing comes up for every weekday, even though we are open until 6 pm weekdays, and 3 pm on Saturdays. I have checked the hours listed on our G+ page, our "Places for Business" page, our "about us" page on our website, and can't find where they are getting this incorrect data. I even went out and checked most of the "List your business" sites that I have registered with.
Branding | | Ticket_King
I have submitted this to Google, but have not heard back. Does anyone have any ideas as to how I can fix this, or at least find out where this bad data is coming from? I did find a company blog post from 2010 that listed our ours in a somewhat confusing way, but it was still correct. (I have since fixed that old post.)0 -
Two domains for different countries? or one big domain with folders?
I know this might sound as a newbie question or maybe not, here it goes. I've had a client for the past 2 years, and we have accomplish many good things for his local website .com.ve (venezuela). It's been so good that he is opening a branch in Dominican republic .com.do. The content, strategy and even the services are exactly the same, but the owner wants to have different site for each country. Of course he only wants to pay for one domain. I do want to share our success ont the .com.ve with the other domains and he actually owns the "global" domain .com with his brand name. So, what should I reccomend... Develop a second site and start from scratch? Migrate my blog from the .com.ve site to the .com site and give each country a separate folder? /ve /do?. What it's the best scenario for me to have all the traffic we have earned transfer to the global brand and to have separate info for each country... Thank you so much for your answer that I kno would be great. Dan
Branding | | daniel.alvarez0 -
URL Stucture: Folders or hyphens?
Hi guys, I've been reading through other similar asked questions regarding this but I can't seem to find the answer I need.... I'm having a discussion with my director regarding what would be more SEO friendly for a new page/URL we are creating. Is using folders or hyphens better? The new page is question would be something along the lines of either: (home page) www.eteach.com/utc (about us page)--> www.eteach.com/utc/about (talent pool page)---->www.eteach.com/utc/talent-pools Using the folder structure here will always show the user that they are on the UTC pages, then shows them what pages they are on int he UTC site. OR! (home page) www.eteach.com/careers-at-utc (about us page)--->www.eteach.com/about-utc (talent pool page) -----> www.eteach.com/talent-pools-at-utcs which doesn't make it as clear to the user, but is this way more SEO friendly? Can anybody make a good argument for and against folder structure vs hyphens? Thanks, Virginia
Branding | | Eteach_Marketing0 -
Google auto-correct affecting one of my keywords
Hi there, I have a keyword "finao montreal" that used to rank 8 or 9 in Google serp. All of a sudden it dropped under the top 50 results, I was wondering why and I found out that Google now auto-corrects "finao montreal" to "final montreal". Finao is a well know brand of custom high-end photo albums and I find it strange that Google corrects it. Anyone has an idea on what to do with this situation? Is there a way to provide Google some feedback about the autocorrect?
Branding | | valadas0