Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why is Google appending a different website's brand name to the end of SERP title?
-
I've recently been shown some SERP results where Google is appending a different website's brand name to the end of the SERP title. It's actually rewriting the brand's name to that of the other website. (This is obviously not ideal.) Why would this be?
The other website doesn't even stock the same product, so there shouldn't be any confusion there. But even if it did, many websites stock the same products. Just confusing...
-
That's a tough one. If you want to DM me the url (or email it to me at marie at marie haynes dot com) I'd be happy to take a quick look.
-
Hi Marie. Thanks for your response.
I'm a bit hesitant to share the examples for my client's privacy. I hope you understand. I do not work on these websites' SEO, I was only asked to look into it to see if I can spot anything that could be causing this. I do, however, work for a larger website that owns both the websites, so that's why I've been asked.
The two businesses share the same address. I was thinking that this may be a factor, but neither site has a Google My Business listing or much in the way of offsite citations. No DMOZ listings.
There are no external canonicals in place, and no mention of the others' URL on the respective sites. Double checked
No duplicate content as both sites sell different products with no overlap, so no duplicate product listings or content. The two sites are not even competing in SERPs for any similar keywords.
-
This is an unusual question. Any chance you could share the example with us?
Do the two websites have much duplicate content between them? Google may be applying a canonical if they think it is duplicate content. Any chance that a canonical was inadvertently placed by you? (I know that's probably pretty unlikely.)
Any chance this has something to do with the businesses' DMOZ listing?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can we use Youtube Videos of google webmaster on blog post?
Is it okay to embed YouTube videos of channel which we don't own? For example, I have written a blog on enabling event search in Google Analytics and Google Webmasters YouTube channel has a video based on those steps. I am looking to add that video in my blog.
Branding | | Ravi_Rana0 -
Why not just use an alias if the only change is a different domain Name?
We are rebranding our store with a new name. We have purchased a NewDomainName. Can I just make the "Old Domain Name" an alias for the "NewDomainName"? The site will not change in any other way than having a new logo. This is an e-commerce site with over 100 categories of artisan made products. So once we move the site, the old domain will be empty. Thank you Stephen
Branding | | stephenfishman1 -
Is there Schema Markup for "brand name"?
Hi Mozzers, I've been trying desperately for months to get my domain to rank #1 for its brand name in Google. This is made hard by the fact that the brand name is also a combination of two keywords, one of them being "Hire". I've actioned everything I can think of, setting up and maintaining social networks (including g+), adding the site to lots of high quality business directories, internal and external linking. I even asked right here. The site continuously rises in the ranks until it hits top of page 2 and then starts falling again. When searching [Brand name] +[Town of HQ] we get the open graph info displayed, and the g+ pin, but still only rank 3rd! My Question: Is there a schema.org markup for brand names? and would it make any difference adding this? I feel like I'm clutching at straws now... Oh were in the UK if that helps. I'd also be happy to share the domain via PM if anyone is willing to help!
Branding | | Silkstream0 -
Should I remove spaces from my brand name?
I'm looking for some second opinions on this one. In talking with another SEO, he is of the opinion that if my company name is two words like Crazy Man, I should write some news release that have my brand combined as Crazyman because it is a variant of the brand name. He claims that Google does not look at my brand as Crazy Man, but as one word and in Google's mind Crazyman as one word is my brand. What do you all think?
Branding | | kadesmith1 -
Two domains for different countries? or one big domain with folders?
I know this might sound as a newbie question or maybe not, here it goes. I've had a client for the past 2 years, and we have accomplish many good things for his local website .com.ve (venezuela). It's been so good that he is opening a branch in Dominican republic .com.do. The content, strategy and even the services are exactly the same, but the owner wants to have different site for each country. Of course he only wants to pay for one domain. I do want to share our success ont the .com.ve with the other domains and he actually owns the "global" domain .com with his brand name. So, what should I reccomend... Develop a second site and start from scratch? Migrate my blog from the .com.ve site to the .com site and give each country a separate folder? /ve /do?. What it's the best scenario for me to have all the traffic we have earned transfer to the global brand and to have separate info for each country... Thank you so much for your answer that I kno would be great. Dan
Branding | | daniel.alvarez0 -
There was a really awesome Brand Video at Mozcon last year
It was a female brand i believe. Does anyone remember which it was or have a link? Gracias!
Branding | | VistageSEO1 -
What affects the Google Merchant listing position under the Relevance Filter?
Hi, I set-up a UK Google Merchant feed about 8months ago now which is automated for around 25K products. I am trying to work out why some other sites still rank better than mine in the Shopping listing under the default 'Relevancy' filter. I have both a greater number and better reviews than the competitors and am showing a better price. I wonder whether anyone has any information on whether the following factors affect the listing position under the 'Relevance' filter: 1 - Age of the listing or domain 2 - Historic 'Click-Rate' for domain in Shopping listing 2 - Overall quality of the data feed i.e. do errors or warnings for other products in the feed affect the positions of all items in the feed? 3 - Bounce rate or on-page time of clicks to target site 4 - Diversity of review sources 5 - Google Checkout reviews 6 - Company location in Google Local For an ecommerce site this positioning can make a big-time difference to sales, so I'm hoping someone has run some tests on this they can share, and if not then why not? Hoping someone can throw some light on this, as I can't find a great deal out there on this fundamental revenue stream for me. Simon
Branding | | simonphumphries0
