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    4. Using the Word "Free" in Metadata

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    Using the Word "Free" in Metadata

    Intermediate & Advanced SEO
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    • Travis-W
      Travis-W last edited by

      Hi Forum!

      I've searched previous questions, and couldn't find anything related to this.  I know the word "free" when used in email marketing can trigger spam filters.  If I use the word "free" in my metadata (title tag, description, and keywords just for fun) will I be penalized in any way?

      Thanks!

      1 Reply Last reply Reply Quote 0
      • JarnoNijzing
        JarnoNijzing last edited by

        Totally agree with Casey. Otherwise everyone that offers something for free would be penalized and we have an empty Internet. Imagine searching for a free e-book on SEO and Google says: "Sorry, but free is a spammy word so I won't show you any results.". That would be hilarious wouldn't it?

        Do what Casey mentioned and you should be fine.

        Some free advice..

        kind regards

        Jarno

        1 Reply Last reply Reply Quote 1
        • CaseyKluver
          CaseyKluver last edited by

          You will not be penalized for using the word "free" in your metadata. Just make sure you have something free to offer and your description is not mis-leading.

          1 Reply Last reply Reply Quote 2
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