Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Block Quotes and Citations for duplicate content
-
I've been reading about the proper use for block quotes and citations lately, and wanted to see if I was interpreting it the right way. This is what I read:
http://www.pitstopmedia.com/sem/blockquote-cite-q-tags-seo
So basically my question is, if I wanted to reference Amazon or another stores product reviews, could I use the block quote and citation tags around their content so it doesn't look like duplicate content? I think it would be great for my visitors, but also to the source as I am giving them credit. It would also be a good source to link to on my products pages, as I am not competing with the manufacturer for sales. I could also do this for product information right from the manufacturer.
I want to do this for a contact lens site. I'd like to use Acuvue's reviews from their website, as well as some of their product descriptions. Of course I have my own user reviews and content for each product on my website, but I think some official copy could do well.
Would this be the best method? Is this how Rottentomatoes.com does it? On every movie page they have 2-3 sentences from 50 or so reviews, and not much unique content of their own.
Cheers,
Vinnie
-
Does anyone else have anything to add? I'd love to see a few examples of pages that make use of the tags and how they are doing in the search engines. I certainly understand if you don't want to share your specific pages though.
-
Thanks for the input. I agree with you about the strength of the site, as well as the pages. I might give it a try on a small sample of pages and see if it helps conversions or impacts SEO at all.
Vinnie
-
There is no set hard and fast rules so this is simply my opinion.
Google is pretty lenient if the percentage of content you have copied is low compared to the rest of your page.
Duplication issues can also be overcome if you have other good SEO trust signals i.e. good back links, established domain, unique content etc. I assume this is why Rotten Tomatoes get away with duplication issues as they have an established brand.
As long as you are citing the original source and the duplicated content is not a large percentage of your page then you should be ok.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate Content and Subdirectories
Hi there and thank you in advance for your help! I'm seeking guidance on how to structure a resources directory (white papers, webinars, etc.) while avoiding duplicate content penalties. If you go to /resources on our site, there is filter function. If you filter for webinars, the URL becomes /resources/?type=webinar We didn't want that dynamic URL to be the primary URL for webinars, so we created a new page with the URL /resources/webinar that lists all of our webinars and includes a featured webinar up top. However, the same webinar titles now appear on the /resources page and the /resources/webinar page. Will that cause duplicate content issues? P.S. Not sure if it matters, but we also changed the URLs for the individual resource pages to include the resource type. For example, one of our webinar URLs is /resources/webinar/forecasting-your-revenue Thank you!
Technical SEO | | SAIM_Marketing0 -
Recurring events and duplicate content
Does anyone have tips on how to work in an event system to avoid duplicate content in regards to recurring events? How do I best utilize on-page optimization?
Technical SEO | | megan.helmer0 -
Magento Dublicate Content (Noindex and Rel"canonical")
Hi All, Just looking for some advice regarding my website on magento. We by mistake didnt enable canonical tags and noindex tags so had a big problem with dublicate content from filter pages but also have URLs to Cats as Yes so this didnt help with not having canonical tags enabled. We now have everything enabled for a few weeks now but dont see much drop in indexed pages in google. (currently 27k and we have only 5k products) My question basically is how do we speed up noindexation of dublicate content and also would you change URL to cats as No so google just now sees the url to products? (my concerns with this is would leaving it to Yes help because it will hopefully read the canonical tags on products now) Thank you in advance Michael
Technical SEO | | TogetherCare0 -
Headers & Footers Count As Duplicate Content
I've read a lot of information about duplicate content across web pages and was interested in finding out about how that affected the header and footer of a website. A lot of my pages have a good amount of content, but there are some shorter articles on my website. Since my website has a header, footer, and sidebar that are static, could that hurt my ranking? My only concern is that sometimes there's more content in the header/footer/sidebar than the article itself since I have an extensive amount of navigation. Is there a way to define to Google what the header and footer is so that they don't consider it to be duplicate content?
Technical SEO | | CyberAlien0 -
"Fourth-level" subdomains. Any negative impact compared with regular "third-level" subdomains?
Hey moz New client has a site that uses: subdomains ("third-level" stuff like location.business.com) and; "fourth-level" subdomains (location.parent.business.com) Are these fourth-level addresses at risk of being treated differently than the other subdomains? Screaming Frog, for example, doesn't return these fourth-level addresses when doing a crawl for business.com except in the External tab. But maybe I'm just configuring the crawls incorrectly. These addresses rank, but I'm worried that we're losing some link juice along the way. Any thoughts would be appreciated!
Technical SEO | | jamesm5i0 -
How do I add "noindex" or "nofollow" to a link in Wordpress
It's been a while since I've SEOed a Wordpress site. How do I add "nofollow" or "noindex" to specific links? I highlight the anchor text in the text editor, I click the "link" button. I could have sworn that there used to be an option in the dialogue box that pops up.
Technical SEO | | CsmBill0 -
Duplicate Content and URL Capitalization
I have multiple URLs that SEOMoz is reporting as duplicate content. The reason is that there are characters in the URL that may, or may not, be capitalized depending on user input. A couple examples are: www.househitz.com/Pennsylvania/Houses-for-sale www.househitz.com/Pennsylvania/houses-for-sale www.househitz.com/Pennsylvania/Houses-for-rent www.househitz.com/Pennsylvania/houses-for-rent There are currently thousands of instances of this on the site. Is this something I should spend effort to try and resolve (may not be minor effort), or should I just ignore it and move on?
Technical SEO | | Jom0 -
Duplicate content and http and https
Within my Moz crawl report, I have a ton of duplicate content caused by identical pages due to identical pages of http and https URL's. For example: http://www.bigcompany.com/accomodations https://www.bigcompany.com/accomodations The strange thing is that 99% of these URL's are not sensitive in nature and do not require any security features. No credit card information, booking, or carts. The web developer cannot explain where these extra URL's came from or provide any further information. Advice or suggestions are welcome! How do I solve this issue? THANKS MOZZERS
Technical SEO | | hawkvt10